Microsoft Dynamics, the line of financial, customer relationship and supply chain management solutions from Microsoft, has crossed the 2,000 customer milestone in less than five years. These customers range from across various industry sectors in the SMB as well as enterprise segments in India.
The Dynamics family includes Microsoft Dynamics AX, the integrated ERP designed for large enterprises; Microsoft Dynamics NAV, which is specially designed for the medium to large enterprises; and Microsoft Dynamics CRM is a comprehensive customer relationship management solution.
According to Subhomoy Sengupta, Group Director – Microsoft Business Solutions, “Customers want flexible yet cost- effective business applications that work the way they do instead of being forced to adapt to the software. Therefore, Customer insight led Innovation is a key driver for us at Microsoft in India, and this principle is offering both our customers and partners rich dividends.”
“This achievement is a result of our ability to offer a line of simple and easy-to-use Microsoft Dynamics range of solutions that shows clear business ROI and integrates easily with existing technologies that customers are familiar with or already have installed,” he further added.
Some key customers of Microsoft Dynamics include Kamla Dials Limited & Ethos Quantum Solutions, Dhanuka Agritech Ltd, Bharat Group, Jaipur Carpets, Wire and Fabric, Dr.Lal PathLabs, Sharda Motor Industries Ltd, Jay Chemicals, Rohit Surfactants, Harrison Malayalam, Priyom Condiments Pvt Ltd, Securipax packagaing, Perfect pac limited, Devyani groups, Thakar Chemicals, Tyroo Media and Mangalam Electronics, Almondz Securities, Aegon Religare, Reva Proteins.
The company offers ERP and CRM solutions in India through a pay-as-you-go hosted model to eliminate upfront investments and also reduce the hassle and costs of in-house IT personnel. Microsoft also offers a competitively priced ERP for growing businesses which is available at less than 3 lakh and can be deployed in 2 weeks.