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NetApp Strengthens Mid-Market Product Offerings

FP Archives February 2, 2017, 23:19:15 IST

The new product line delivers simplicity and scalability to enable customers to start right and grow with the needs of their businesses

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NetApp Strengthens Mid-Market Product Offerings

NetApp today announced that it has strengthened its entry product and solutions portfolio for midsize businesses to deliver greater value to both customers and partners. The new NetApp FAS2000 entry product line delivers improved value, simplicity, performance, and scalability to enable customers to start right and grow with the needs of their businesses.

Midsize businesses are under tremendous pressure to keep pace with growing business demands and to do more with fewer resources. Many of these businesses have turned to virtualisation to improve cost savings, modernise their applications, and consolidate their IT infrastructure to gain competitive advantage. As data volumes continue to expand at explosive rates and demands on the business continue to expand beyond IT budgets, the decisions these companies make now about their IT infrastructure are foundational to their business success today and in the future.

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“Midsize businesses are facing unique challenges as a result of increasing business demands and the need to do more with fewer resources,” said Tom Georgens, President and Chief Executive Officer, NetApp.

“We understand that customers should not be forced to make a tradeoff between affordability and ‘good enough’ technology. With solutions that are priced and packaged to address this growing market, NetApp is uniquely positioned to help our customers succeed and build a solid foundation that can expand and adapt as their business and priorities change,” he added.

Enhanced Midsize Business Portfolio Delivers Value, Performance, Simplicity and Efficiency

Performance and Scalability: NetApp’s new FAS2240, the latest offering in NetApp’s entry FAS2000 series, delivers two to three times performance improvement and greater flexibility, allowing customers to maximise storage investments, support demanding workloads, and add enhanced capabilities as needed as their business needs change.

Simplicity: NetApp OnCommand System Manager 2.0 is designed specifically for the IT generalist to simplify, control, and automate both setup and ongoing management of NetApp storage. This tool is provided with the purchase of these systems to help customers improve their storage and service efficiency, boost productivity, and reduce the impact of storage management on limited IT resources.

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Unified Scalable Architecture: NetApp offers a unified, scalable architecture that enables customers to easily and affordably upgrade to higher-end systems and new capabilities without the need for forklift upgrades.

Efficiency: With NetApp, midsize customers benefit from the industry-leading efficiencies for which NetApp is widely known in the industry. While other storage vendors offer only one or two storage efficiency technologies, NetApp offers nine integrated technologies, which have helped customers save $11 billion and more than 4.6 exabytes of storage3 in total.

Simon Green, Vice President and General Manager, NetApp Asia Pacific said, “India’s mid-market and midsize enterprises are growing and companies continue to look for ways to innovate to stay ahead. A key contributor to the overall economy, mid-sized enterprises demand affordable yet enterprise class IT solutions that also have the ability to scale rapidly.”

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