EMC Unveils New VMAX Service Provider Platform

EMC Corporation has introduced VMAX SP, a new platform that is purpose-built to deliver enterprise-class storage to service providers using a simple-to-consume and simple-to-manage approach. Rather than service providers purchasing individual storage, software and service components then spending time and effort integrating them, they can now buy VMAX SP which is pre-packaged based-on service-level options enabling them to deploy new cloud services in as little as four hours.

VMAX SP delivers multi-tenanted, powerful, trusted and smart storage to improve operational efficiency and allow service providers to focus on their core business—creating new and differentiated services for customers.

VMAX SP offers multi-tenanted storage services while leveraging the provisioning and management practices from EMC’s storage experience—all captured within a native Intelligence Engine.

VMAX SP’s multi-tenant usage, metering and chargeback capabilities can quickly and easily be integrated with existing service provide infrastructure through a new standard set of Restful APIs. In addition, service providers can reduce management costs with new automated provisioning capabilities.

It can easily deploy cloud services based on tiered storage offered in bronze, silver, gold, and platinum levels with embedded cloning and efficiency functionality.

Service Providers can easily access VMAX SP’s multi-tenant, usage, metering and chargeback capabilities through a self-service portal. In addition to reporting the self-service portal can be used to configure tiers of service.

Brian Gallagher, President, Enterprise Storage Division at EMC said, “VMAX SP accelerates the transformation to the Hybrid Cloud—delivering enterprise-class needs without compromise for service providers. We’re seeing enterprises increasingly turn to service providers to extend their own datacentres in an effort to achieve new levels of consolidation, automation and efficiency. VMAX SP is a natural evolution and complement to our portfolio of enterprise storage. EMC will continue to innovate and deliver solutions to give our customers unmatched flexibility and choice for their storage needs.”