Mahindra Bolero maintains its number one position in the SUV segment

Continuing its reign at the top, Mahindra announced that the Bolero has managed to maintain its number one position in the SUV segment for the ninth consecutive year.

In addition, the company also stated that the Mahindra Bolero is the only SUV to feature in the list of top ten cars in terms of sales. The Bolero is fifth highest selling vehicle in the country, says Mahindra.

Speaking on the milestone, Pravin Shah, president and chief executive, automotive division, Mahindra & Mahindra Limited said, “The fact that the Bolero has sold more than 100,000 units in FY2015 and retained its position as the country’s number one SUV, signifies the confidence consumers have in the brand. Over the years, the Bolero has evolved with the changing lifestyle aspirations of customers. I am sure that the Bolero will continue to be as …