Can the Kwid based redi-Go replicate its donor’s success in India?
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Cars like the Renault Kwid and the Hyundai Eon broke the stereotype that entry-level cars cannot look premium or boast of an impressive features list. Thanks to the Santro, the idea of an entry-level model selling in big numbers wasn’t a surprise for Hyundai. But for Renault India, who had been struggling to make a mark in the hatchback space, the success of Renault Kwid sparked a ray of hope, not just for itself, but for the Renault-Nissan alliance as a whole. Datsun therefore decided to follow suit and the result is its new entry level…
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