A Royal Enfield Classic Chrome motorcycle is unveiled during a launch in Mumbai on September 29, 2011. Royal Enfield production, based in Chennai, launched two limited edition products the Classic Chrome and Desert Storm priced at INR 158,000 (USD 3,231) and INR 168,000 (USD 3,374) respectively. Royal Enfield is the oldest motorcycle brand in the world still in production with the Bullet model enjoying the longest motorcycle production run of all time.