" We know many consumers are confused when it comes to identifying which tariff is the cheapest for them - which is why we back these plans to simplify the market. By introducing a single unit price for electricity and gas, consumers would be left in no doubt as to which suppliers were offering the best deals. There would be no hiding place. "
" We know that customers will not welcome this news and do not want to see prices going up. Our new prices will, however, be cheaper on average than those of all the other major suppliers which have announced standard price rises so far this autumn. "