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I&B ministry to probe Rs 6.21 cr payment as Amitabh Bachchan says DD Kisan ad was pro bono

Jul 21, 2015    

After a furore over the issue, Amitabh Bachchan on Monday denied charging Rs 6.31 crore to promote the Doordarshan Kisan channel, saying he would be doing it pro bono.But the Information and Broadcasting Ministry is now going to look at why the payment was made and the ad agency has said that it has initiated a refund of the amount.I wish to state that I have not entered into any contract with Doordarshan on the endorsement of their channel DD Kisan, and neither have I received any money from them. I worked with the advertising agency Lowe Lintas on the campaign for DD Kisan and have not enter...

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