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Maruti Suzuki to sharpen rural focus after Q4 earnings top forecasts | Reuters

Apr 27, 2015    

NEW DELHI (Reuters) - Maruti Suzuki India Ltd, the country's top-selling car maker, plans to push deeper into smaller towns and villages to increase sales, its chairman said on Monday, after the company reported a forecast-beating rise in quarterly net profit.Maruti expects its push into rural areas will help expand its market share at a time when competition in bigger cities is intensifying, with several global car makers launching affordable, entry-level cars, the company's mainstay.The group plans to increase its presence to 150,000 villages by end-March 2016 from 125,000 despite a weak rur...

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