Kit Kat - Baby Mop
A series of unapproved ads has dragged both client and agency in to controversy that has now resulted in the resignation of Bobby Pawar, JWT's Managing Partner and Chief Creative Officer. It also brings back to the spotlight the issue of scam advertising - ads created not to sell products or services, but to win awards. Animesh Das gets us the details.
- Ford Mess: Ford, JWT and WPP have overreacted
- Senior JWT executive resigns over controversial Ford ad
- How JWT scam ads got Ford India in a mess