Scooters: How 'Hamara Bajaj' lost the plot to Honda
New Delhi: 'Hamara Bajaj', the ubiquitous slogan for everything middle class and aspirational in the eighties and even the nineties revolved around Bajaj scooters.Bajaj Auto continued to make scooters and motorcycles till 2009, when it decided to leave the scooter market and concentrate exclusively on motorcycles. By late 2009, scooter volumes for Bajaj, once a clear market leader, had dropped to ...
Honda Videos.
