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Viewership for HIL has topped Euro 2012 ESPN

Feb 05, 2013    

New Delhi The first Hockey India League (HIL) has witnessed unprecedented media coverage with ESPN STAR Sports today announcing that more than 2.27 crore people have seen the broadcast of HIL in the first two weeks which is way ahead of reach garnered by UEFA EURO 2012 in India.According to the Sport broadcasters, full tournament reach of UEFA EURO was 2.07 crores. HIL at the end of second week has also overtaken the reach of Men's Hockey Champions Trophy (58 lakhs) by almost 4 times.In terms of global syndication as well, HIL has seen considerable success with the tournament being showcased i...

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