Panasonic to launch two smartphones on 9 August; ropes in Taapsee Pannu to endorse its smartphone range

Introducing a fresh line-up for the upcoming festive season, Japanese technology firm Panasonic will unveil two new Android-based smartphones on August 9. Panasonic has also roped in Bollywood actress Taapsee Pannu to endorse its smartphone range, after bringing in actor Varun Dhawan in May 2013.



According to industry sources, both the smartphones will be placed in Rs 10,000-Rs 14,000 price segment. The company is planning to introduce 11 new smartphones in the next two months.

Panasonic recently launched P55 Max device with a massive 5,000mAh battery in its budget smartphone range. It features a 5.5-inch HD display with 3 GB RAM and 16GB ROM. The smartphone sports a metal design and runs Android 7.0 Nougat OS. There is 13 MP  camera with Quad LED flash onboard.

The company also unveiled its in-house artificial intelligence (AI)-based smartphones - Eluga Ray Max and Eluga Ray X at Rs 11,499 (for 32GB version) and Rs 8,999 respectively in March this year.

Eluga Ray features Arbo, an artificial intelligence assistant that uses tracks and learns your daily life activity patterns. The device sports a 5-inch HD display and is powered by 1.3 GHz MTK Quad-Core Processor, 3 GB RAM, 16 GB onboard memory that can be expanded up to 64 GB.

The mid-range smartphone runs on Android 6.0 Marshmallow operating system and has a 4,000mAh battery power. The 4G/VOLTE-enabled Eluga Ray features 5 MP front camera with flash efficient for video calling and a rear 13 MP camera.

Published Date: Aug 08, 2017 20:48 PM | Updated Date: Aug 08, 2017 20:48 PM