Microsoft says Gmail users would consider switching to Outlook.com

Microsoft has released facts and figures of the spanking new Outlook.com and revealed that Gmail users would prefer to change over to its services. New features to the web-based email service have also been announced by Microsoft. 

 

Microsoft says Outlook.com, launched in July, now has 25 million active users. Many of the new users are changing over from Gmail. According to the numbers released on the blog, about one third of Outlook.com users are active Gmail users trying Outlook.com for the first time. 

Active Outlook.com accounts

Active Outlook.com accounts

 

 

Intrigued, Microsoft took the help of a research firm to recruit users who used Gmail as their primary email to sign up and try Outlook.com. The numbers, says Microsoft, showed that 4 out of 5 of these Gmail users on the panel said they would switch to Outlook.com

 

Here is what Microsoft found out after talking to the panel: 

  • Users prefer Outlook.com's clean user design
  • Outlook.com does a better job of blocking spam and outperforms Gmail when it comes to helping users manage unwanted messages like newsletters and daily deals
  • Outlook.com makes it easier to share photos and Office documents.

 

Even if we take these numbers at face value, since verifying them is not possible, they seem impressive for a service launched only a few months ago. Outlook.com was formerly known as Hotmail. The service was stuck in a rut for a very long time and was in a dire need of a change when Microsoft stepped in and gave the email service a facelift. The new look has urged users of other email services to at least give the new Outlook.com a shot. 

 

Microsoft went on to announce a host of new features for Outlook.com due to be rolled out within a few weeks. Ranging from colour themes and customisation options to one-click archiving and conversation threads, Microsoft is confident that these features will make the transition from Gmail to Outlook.com easier. 

 

Very interestingly, Microsoft is launching an Outlook for Android app for Android versions 2.1 and higher. This comes as a major change, since besides Windows Phone platform, Microsoft typically launches apps on the iOS platform before Android. No prizes for guessing that this may be because Gmail is the default mail service for Android. 

Outlook for Android app

Outlook for Android app

 

 

Outlook.com was launched in July after killing off Hotmail in favour of a swankier service. Outlook was earlier remembered for being a drab old e-mail client bundled with Microsoft Office, but that perception changed as millions signed up for the service within hours of the launch.

 

There are several consistent touches between Windows 8, the new Microsoft Office and Outlook.com, and every familiar icon and label has been replaced with elements of Microsoft's increasingly ubiquitous Metro interface. Outlook.com has been designed to work well on tablets and touchscreens. One more interesting aspect of the service is that Microsoft is combining many of its past offerings, such as Hotmail and Windows Live Mail, into a single, simple online service. If you already have a Hotmail or Windows Live account, you can log in to Outlook.com with the same email address, keeping your inbox, folders and contacts intact.

 

To read the complete list of changes to Outlook.com, head over to the Microsoft Office Blog


Published Date: Nov 28, 2012 11:17 am | Updated Date: Nov 28, 2012 11:17 am