Instagram's user base is nearly half Android; app turns one today

Instagram recently completed one year on Android, and on the occasion, the photo-sharing social network has announced that Android users account for nearly half of its total user base.

Instagram was launched back in 2010 as an iOS-only app, but after roaring success on the platform, demand for an Android app started growing. Instagram’s Android version hit the market in April 2012 and was downloaded almost a million times within the first 24 hours of it being launched.

The company claims that launching Instagram for Android has helped made the service more global than ever. In a blog post talking about the milestone, Philip McAllister from Instagram’s Android team elucidated the claim with examples like Brazil’s Círio de Nazaré festival, the 85th birthday of Thailand’s King Bhumibol, and a streak of severe thunderstorms throughout Malaysia that were revealed to the world using Android’s version of Instagram.

Happy first birthday, Instagram!

Happy first birthday, Instagram!


The release of the Android app last year was only a small hint of what was in store for Instagram in the coming months. Not much later, Instagram inked a successful deal with Facebook and merged with the world’s biggest social networking website.

The association was not devoid of controversy, though. A small error in the new Terms of Services formed by Instagram after its takeover caused an uproar of sorts in the world of social networking. According to the new Terms of Services, it seemed Instagram was staking ownership claims to all user uploaded images. It also looked like the service was going to use these images as and when it pleased for advertising.

The news resulted in a mass exodus, with users denouncing the service for not respecting their privacy. Co-founder Kevin Systrom tried to soothe frayed nerves by announcing that it was all a mistake. He even rolled back the Terms of Services, reverting to the version that was in place since the service’s inception.

After many such issues, a relieved Instagram in February announced that the service had reached the 100-million monthly active user mark. Systrom wrote an emotional blog post on the website detailing the service’s journey since it began.

"Now, more than ever, people are capturing the world in real-time using Instagram -- sharing images from the farthest corners of the globe," an exuberant Systrom wrote. The service now boasts staggering figures of 40 million photos uploaded per day, 8,500 likes per second and 1,000 comments per second.

Published Date: Apr 08, 2013 18:54 PM | Updated Date: Apr 08, 2013 18:54 PM