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Li Ning to replace Yonex as PV Sindhu's sponsor

Jan 31, 2014

Li Ning to replace Yonex as PV Sindhu's sponsor

The world No. 10 female shuttler entered into the new association after deciding to not renew her two-year-old contract with Yonex. #Badminton #PV Sindhu #Yonex #Li Ning

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India's badminton brand wars: Why Yonex is feeling the heat

Nov 01, 2012

India's badminton brand wars: Why Yonex is feeling the heat

For decades, Yonex had been the only dominant brand in badminton circles. However, in the last five-six years, new players like Li Ning, Victor, Flypower and now Thwack have started to market themselves aggressively. #Sports #Badminton #JustSaying #Yonex #Li Ning

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India's badminton brand wars: Why Yonex is feeling the heat

Aug 21, 2014

Sony serves up tennis swing-analyzing sensor in US, Canada

If you’re looking to improve your tennis game through swing analysis, Sony is bringing its tennis racket sensor to the U.S. and Canada for about US$200. The coin-size device, which fits into the handle of a racket, helps measure a number of swing var... #Canada #Tokyo #Sony