ToWhatEffect, Latest News on ToWhatEffect, Latest Blogs on ToWhatEffect | Firstpost

FIRSTPOST YOUSPEAK

Tuesday, May 21st 03:02 PM IST

ToWhatEffect

Articles

View all articles

Why Sebis not happy with prepaid brokerages

May 21, 2013

The Securities and Exchange Board of India (Sebi) has now asked firms offering prepaid brokerage schemes to restrict the sales of this product, in the wake of several cases of mis-selling. #ToWhatEffect #SEBI #prepaid brokerages
Lure of the 'pink rupee': Why Indian firms are investing in LGBT events

May 20, 2013

The increasing numbers of people coming out of the closet are part of an attractive consumer segment and its a good opportunity for companies to discover their branding opportunities and tap the growing purchasing power of the queer community. #ToWhatEffect #Nomura #Titan #LGBT events #Kashish Mumbai International Queer Film Festival #Virgin Mobile
Why Congress has learned the wrong lessons from India Shining

May 20, 2013

The lesson drawn from India Shining should have been that feel good advertisement campaigns run by the government and paid for by the taxpayer, do not really matter in an electoral democracy as diverse as India. Instead the government, which is seen tom-tomming its own achievement, comes across as arrogant. But the parties in power love it. #India #Congress #BJP #ToWhatEffect #Manish Tewari #India Shining #Bharat Nirman

Blog posts

View all blog posts

Thane building collapse opens a Pandora's box of systemic flaws

Apr 07, 2013

More than looking at the past, while it would be helpful to punish those who played mischief and rendered most cities into unplanned urban spaces, it is also the opportunity to look to ending this malaise. #Thane #ToWhatEffect #Prithiviraj Chavan #Thane building collapse #Mumbra Building Collapse #Rescue Operations
P Chidambaram ko gussa kyon aata hai?

Oct 31, 2012

The finance minister openly venting his displeasure at the RBI stance of not cutting rates isn't the best way to revive a sputtering economy #RBI #ToWhatEffect #Chidambaram #Subbarao
Freebies: Can it really lure property buyers?

Oct 05, 2012

Freebies only work in the mid-income housing segment if they actually add value to the property or lighten the financial burden on the buyer in some way. #ToWhatEffect #luxury homes #middle-income homes

Editor's picks

Not just niceties, China and India need to focus on thorny issues

India’s discourse with China has traditionally been trapped in the Mao-ist maze that defines how “friends” ought to conduct themselves. But Chinese statecraft has evolved, and India too must up its diplomatic game.
Why the Indian media gives a damn about poverty

In that sense the poverty line of India is cruel. It is merciless and doesn’t allow the majority of Indians any money for shelter or access to education or healthcare or sanitation or anything else that civilised nations would consider as essential as food.
Goa meet: Will the BJP finally find a way out of its troubles?

Can the party resolve internal discord and take a call on Modi’s PM candidature?
Why Dhoni, Tendulkar can't distance themselves from spot fixing

Try following a game on twitter or with friends or at the ground. At every step of the way, the spot-fixing question raises itself.

Movie Review: 'The Reluctant Fundamentalist' leaves you dissatisfied

If you forget the politics and just look at the film, The Reluctant Fundamentalist doesn’t fare much better. It’s a thriller that lacks tension and suspense.
Here's how the Delhi Police stumbled upon spot-fixing in IPL

After monitoring a phone call, the investigation had virtually turned pan-India with some of the bookies based in Gujarat and Mumbai.
Ex-Citi CEO Vikram Pandit, JM Financial join hands for banking foray in India

JM Financial will nominate Pandit as the non-executive chairman of the proposed bank. Pandit and Aiyar will have the right to purchase shares up to the amount prescribed by the RBI in this entity.
Movie Review: The Great Gatsby is the most Bollywood of Baz Luhrmann's films

The great American dream is an integral part of America. It’s ‘great’ in that it symbolises not truth, but hope when the truth is disillusioning; it symbolises not facts, but ideals when facts are unnerving; it symbolises not likelihood, but promise when likelihood is all but bleak.

Google I/O 2013 keynote: New Maps, Search, Plus, and S4 with 'pure' Android

We’re tracking the Google I/O conference 2013 live – what will be unveiled?
Hero worshipped in Kerala, Sreesanth still innocent in his state

The summary of the response in his Sreesanth’s home turf is that of incredulity. They are unwilling to believe that the pacer is guilty.
Why return of Dreamliners won't change Air India's fortunes

The original promise of the Dreamliner has failed to materiallise due to limitations in its flying range. Will Air India continue to pay a price for this?
Did Indira abolish bonded labour or Sonia? NREGA's tall claims

The UPA ads eulogising MGNREGA as a a huge success needs to be taken with bags of salt. The scheme did make a difference, but not as is claimed.

Angelina’s breast surgery possible in India, but there's a catch

So can we test in India and gain from the same treatment privilege that Jolie had? Yes, but there is a catch.
IPL 2013 KKR vs PWI Live: Yusuf kicks KKR out of the IPL

Live detailed updates as KKR take on Pune in a must-win game at Ranchi.
Wrong on Ghaziabad: The Kiran Bedi argument for moral policing

Bedi’s argument that we should focus on the legal wrong committed by the girl slapped by cops is technical, disingenuous and enabling.
Cloak but no dagger: The awfully mundane world of spies

There’s an endearing quality to reports that a CIA spy was arrested in Moscow: he comes across as a bumbling amateur who represents the lost Age of Innocence in the world of espionage.

From here on, Sonia-Manmohan dyarchy is a slow train wreck

The “two heads” power arrangement between Congress president Sonia Gandhi and Prime Minister Manmohan Singh is coming apart at the seams.
Lessons from Karnataka: Cong must stop backing corrupt leaders in Andhra

The fact that it has allowed individuals named in chargesheets to continue as ministers is evidence that the Congress runs Andhra Pradesh as if it is its fiefdom, without a care for ethics in public life.
IPL 2013: How Isa Guha is changing perceptions about cricket presenters

Isa Guha is not your usual female cricket presenter. Apart from being an ex-player, she’s highly educated and injects a breath of fresh air on Indian screens.
Android and Chrome aren't merging for now, says Google's Sundar Pichai

Pichai has emphasised that Google is embracing both Chrome and Android is investing in both at least for now.

Ashwani to be shifted, Bansal to be booted? PM will decide

The fate of the two ministers is reportedly in the hands of the Prime Minister who has been told to take a final call.
How the Sarabjit-Sanaullah episode diminishes India

The Sarabjit-Sanaullah episode shows that for all of India’s attempts to project itself as an emerging global power, with a footprint larger than just the South Asian peninsula, it is unable to break out of its hyphenated relationship with Pakistan.
Changing dynamics: Is low-cost flying becoming really high cost?

Consumers may have to pay a high price for both the lower price and increased choice.
Star Trek Into Darkness is a perfectly adequate popcorn film

Star Trek Into Darkness is a perfectly adequate summer blockbuster film. It is impeccably tailored to please both the Trekkies and the non-geeks, genre lovers as well as the average moviegoer.