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Adidas says will not renew NBA contract

Mar 17, 2015

Adidas says will not renew NBA contract

Sportswear group Adidas AG will not renew its contract to supply kit to the US National Basketball Association (NBA), saying it feels it would be better to invest its money in new products and players. #NBA #basketball #SportsTracker #Adidas #Nike #Under Armour
Roger Federer is till Tennis no 1 In Forbes list of moneymakers

Aug 26, 2014

Roger Federer is till Tennis no 1 In Forbes list of moneymakers

Federer made $56.2 million (42.6 million euros) from July of last year through this past June, with endorsement deals from such firms as Rolex and Nike bringing the lion's share of that total #Sports #HowThisWorks #Rafael Nadal #Tennis #Roger Federer #Novak Djokovic #Switzerland #Rolex #Nike #Sponsorship #Forbes wealth list
Nike sponsors more European football teams but Adidas has the ones that matter

Aug 06, 2014

Nike sponsors more European football teams but Adidas has the ones that matter

Sports marketing research group Repucom said Nike had outpaced Adidas in Europe for the first time since the 2009/10 season to supply 26 of the region's top clubs, up five compared with last year. Adidas is supplying 18, down four from last year. #EPL #Europe #football #English Premier League #Manchester United #Adidas #Nike #endorsement #Puma #shirt
Nike has most Europe football deals, Adidas the most lucrative - study

Aug 06, 2014

Nike has most Europe football deals, Adidas the most lucrative - study

Nike has signed more top teams in Spain, Germany, France and Italy, a total of 23, compared with 13 for Adidas and five for Puma. #World Cup #Soccer #Chelsea #Premier League #football #Manchester United #KickingAround #Swansea City #Adidas #Nike #Bundesliga #Puma #Man United

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Will gamification solve your consumer loyalty issues?

May 30, 2012

Will gamification solve your consumer loyalty issues?

Nike believes that more people will take up running and playing because of the FuelBand and thus would be in the market for Nike products. #TechTrends #Brand #NIKE INC. #FuelBand #Loyalty program
It's time mobile marketing made its own rules

Nov 29, 2011

It's time mobile marketing made its own rules

Mobile still plays by the rules of internet marketing. But these new programmes for the mobile medium have successfully unleashed its true potential. #AdCulture #Tesco #Hippo #Nike #Heineken #Mobile marketing #http://www.firstpost.com/tag/notjobsbutpassion