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From CCTV to sudden calls PM Modi keeps MPs on a tight leash

Aug 22, 2014

From CCTV to sudden calls PM Modi keeps MPs on a tight leash

Modi has already unleashed the cat among the pigeons, so to say, by making it clear to all his ministers, bureaucrats and government servants alike that his supreme template of governance is zero tolerance on corruption. #India #Narendra Modi #PoliticalPlay #PMO #Petroleum Ministry #defence ministry #ministers #CCTV cameras #phone calls #Directorate of Advertising and Visual Publicity
Gisele Bundchen is highest paid model for eighth year in a row

Aug 19, 2014

Gisele Bundchen is highest paid model for eighth year in a row

"The Brazilian icon pocketed $47 million in the last 12 months before taxes and fees," Forbes.com said about Bundchen, adding that she made $16 million more than her football player husband. #Forbes #Entertainment #millionaire #Tom Brady #advertisements #Kate Moss #model #Gisele Bundchen #Kate Upton #highest paid #VIctoria Secret Angel #Brazillian #Cara Delevingne
From Lalitaji to Google reunion 67 years, 67 great Indian ads

Aug 13, 2014

From Lalitaji to Google reunion 67 years, 67 great Indian ads

As we celebrate 67 years of Indias independence, the Internet age that we live in suggested a list. The 10 greatest Indian ads? The top 25 ads? There are no right answers, and here we go, with a list of 67 ads that make the cut. #Priyanka Chopra #Aamir Khan #Amitabh Bachchan #BuzzPatrol #Imran Khan #Maruti Suzuki #Ericsson #IndiGo #Airtel #Tata Sky #Independence Day #Air Deccan #Adidas #The Economist #Bajaj #Dominos #Indian advertising #Google Reunion #FreeIndia #August 15 #Liril #M Seal #8 PM whiskey
Learning from Modi ad overdrive, Maharashtra govt, Cong launch their campaign

Aug 05, 2014

Learning from Modi ad overdrive, Maharashtra govt, Cong launch their campaign

Maharashtra goes to polls shortly and the Congress is keen to ensure that the gap in communication strategy is bridged. #social media #Congress #NewsTracker #Prithviraj Chavan #Maharashtra #Assembly Elections #advertisements #publicity campaign
Govt panel to monitor misleading advertisements

Jul 23, 2014

Govt panel to monitor misleading advertisements

The committee shall monitor misleading advertisement and unfair trade practises arising thereto and suggest steps accordingly, identify and recommend appropriate legislative measures and suggest on ongoing basis institutional measures for intervention in this regard. #ThisisNext #Lok Sabha #Advertising #Prakash Javadekar

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Sahara's tricks on Sebi, SC won't work

Nov 27, 2013

Sahara's tricks on Sebi, SC won't work

Sahara's goose is cooked up. It is one thing to manipulate incompetent/corrupt revenue officers of state govts to get land deals, quite another to try such tricks with independent organizations like SC, SEBI. #Business #Supreme Court #SEBI #Sahara #Sahara advertisement
The problem with corporate feel good ad campaigns

Jun 03, 2013

The problem with corporate feel good ad campaigns

Companies will always look for opportunities to turn around their anti-people image. But how far should the media allow and carry such lies? #OnOurMind #Media #Environment #Ethics #Advertising #Conservation #Tiger

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The problem with corporate feel good ad campaigns

Aug 20, 2014

Advertising: Creating Ads During the MTV Video Music Awards

Company executives say 35 to 40 people will work during the show in marketing on the fly with tasks like live commercials...
The problem with corporate feel good ad campaigns

Aug 22, 2014

Advertising: Nascar Sends Fans Into Battle to Expand Its Racing Empire

A new campaign promotes a revamped 10-race playoff format known as the Chase for the Nascar Sprint Cup, which is to be covered by ESPN from Sept. 14 through Nov. 16...
The problem with corporate feel good ad campaigns

Aug 21, 2014

The MTV Video Music Awards Go for the Second Screen Experience

Over the years, the MTV Video Music Awards have become not only a coveted trophy in the music industry, a must-see television event, consistently giving viewers a reason to come back year after year. The VMAs have seen their fair share of unforgettab... #MTV #Academy Awards #Beyonce Knowles #Robin Thicke #Taylor Swift