Showing of 0 - 10 from 1237 results
Advertising - Total results - 1237
Jan 15, 2017
Ravichandran Ashwin's 'brand value' could touch Rs 200 crore by 2018; next only to Kohli'sRavichandran Ashwin could see the value of his brand endorsements skyrocket to Rs 200 crore by the end of 2017
Jan 14, 2017
Spot the irony: Patanjali's new product 'Gonyle' is a floor cleaner, which contains cow urinePatanjali has launched a new floor cleaner which is made from many things, and one of them is cow urine.
Jan 13, 2017
Narendra Modi replaces Gandhi in charkha photo: What is the BJP govt trying to prove?What is being advertised in these calendars is not Narendra Modi the Prime Minister nor Modi the BJP leader. Modi here is not even representing government policies and successes story.
Dec 31, 2016
50 years of Amul: How an advertisement for butter transformed into witty social commentaryA new book — Amul India 3.0 published by HarperCollins India — chronicles the metamorphosis of what began as a simple ad campaign for a ubiquitous product like butter, into something that offered valuable social commentary
Oct 30, 2016
This Diwali, let's talk about how e-commerce websites have upped their advertising gameThrough their Diwali ads, E-Bay rejects hetero-normative behaviour, Jabong celebrates the spirit of you and Amazon reminds us the importance of giving to, and sharing with, others this festive season.
Oct 18, 2016
Katrina Kaif must make love to a mango but for SRK, it's an ice-pack: Sexism in Indian adsAphrodisiac deodorants? A mango substituting for a dildo? Advertising agendas of ‘Buy Product, Get Orgasm Free’ or ‘Here are some boobs’ are getting a bit old
Oct 03, 2016
Ebay's new 'Things don’t judge' ad challenges LGBT, age, gender stereotypes and howeBay India's new ad proves that the 10 crore products being marketed are more open minded than the one billion people they are being marketed to
Sep 19, 2016
From Devendra Jhajharia to Deepa Malik: Why are brands not celebrating India's Paralympic stars?Paralympic stars embody rich values of grit, overcoming adversity and bring glory at the highest level. If these qualities and attributes do not resonate with brands, what will?
Sep 15, 2016
In honey ad war with Patanjali, Dabur wins round one as ASCI pulls up Baba coThe ad wars are nothing new as the now-popular brand has done this in the past
Aug 30, 2016
Misleading ads: Celebrities should be penalised 10 times the fees paid but jail term proposal is absurdMany advanced jurisdictions that have long ago made laws to tackle the menace of exaggerated celebrity blitzkrieg, have carefully drawn a distinction between civil and criminal liability