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This Diwali, let's talk about how e-commerce websites have upped their advertising game

Updated : Oct 30, 2016

By : Swetha Ramakrishnan

Category : Life

This Diwali, let's talk about how e-commerce websites have upped their advertising game

Through their Diwali ads, E-Bay rejects hetero-normative behaviour, Jabong celebrates the spirit of you and Amazon reminds us the importance of giving to, and sharing with, others this festive season. #India #EBay #Advertising #Diwali #Branding #Amazon #E-Commerce #Snapdeal #Jabong #FWeekend
Katrina Kaif must make love to a mango but for SRK, it's an ice-pack: Sexism in Indian ads

Updated : Oct 18, 2016

By : The Ladies Finger

Category : Bollywood

Katrina Kaif must make love to a mango but for SRK, it's an ice-pack: Sexism in Indian ads

Aphrodisiac deodorants? A mango substituting for a dildo? Advertising agendas of ‘Buy Product, Get Orgasm Free’ or ‘Here are some boobs’ are getting a bit old #Akshay Kumar #Amitabh Bachchan #Bollywood #Shah Rukh Khan #Feminism #Kangana Ranaut #Advertising #Gender #Saif Ali Khan #Farhan Akhtar #sexism #Frooti #Mango Slice #Levi's #Axe Deo #The Ladies Finger #sexism in ads #women in advertising #Cadbury's Dairy Milk
Ebay's new 'Things don't judge' ad challenges LGBT, age, gender stereotypes and how

Updated : Oct 03, 2016

By : FP Staff

Category : India

Ebay's new 'Things don't judge' ad challenges LGBT, age, gender stereotypes and how

eBay India's new ad proves that the 10 crore products being marketed are more open minded than the one billion people they are being marketed to #EBay #Advertising #LGBT #Women's rights #stereotypes #Shareworthy #IPC section 377 #ageism
From Devendra Jhajharia to Deepa Malik: Why are brands not celebrating India's Paralympic stars?

Updated : Sep 19, 2016

By : Sulekha Nair

Category : Business

From Devendra Jhajharia to Deepa Malik: Why are brands not celebrating India's Paralympic stars?

Paralympic stars embody rich values of grit, overcoming adversity and bring glory at the highest level. If these qualities and attributes do not resonate with brands, what will? #Advertising #Piyush Pandey #Brand #Celebrities #Harish Bijoor #Alpana Parida #Paralympian winners #differently abled athletes
No sales dhamaka for Flipkart, Snapdeal, et al this festival season

Updated : Aug 24, 2016

By : FP Staff

Category : Business

No sales dhamaka for Flipkart, Snapdeal, et al this festival season

Analysts say the slowdown in sales was already evident during the first two quarters of this year mainly due to cut in advertising budgets and reduced discounting from the ecommerce players #Advertising #Amazon #Online retailers #Flipkart #Snapdeal #discounts #Ecommerce #fund crunch
Yoga guru Baba Ramdev and Patanjali Ayurved make for a winning brand: Here's why

Updated : Jul 30, 2016

By : Rohini Nair

Category : Business

Yoga guru Baba Ramdev and Patanjali Ayurved make for a winning brand: Here's why

The 'brand'value of Baba Ramdev and Patanjali Ayurved Ltd are closely entwined. In fact, they are one and the same. #Baba Ramdev #Advertising #Branding #Patanjali #FWeekend #Patanjali Ayurved Ltd #rural marketing India
Ryan says U.S. Republicans should follow 'conscience' on Trump | Reuters

Updated : Jun 18, 2016

By : Reuters

Category : World

Ryan says U.S. Republicans should follow 'conscience' on Trump | Reuters

WASHINGTON Republican lawmakers should follow their conscience on whether to support Donald Trump in November's presidential election, U.S. House Speaker Paul Ryan has said in an interview, reflecting the party's unease over its White House candidate. "The last thing I would do is tell anybody to do something that's contrary to their conscience. #facebook #Advertising #Small business #Copyright #Personal finance #webtrends-multi
Russia failed to heed U.S. call to stop targeting Syrian rebels - U.S | Reuters

Updated : Jun 18, 2016

By : Reuters

Category : World

Russia failed to heed U.S. call to stop targeting Syrian rebels - U.S | Reuters

WASHINGTON Russia launched a second air strike on U.S.-backed Syrian fighters battling Islamic State, even after the U.S. military used emergency channels to ask Moscow to stop after the first strike, a U.S. #Advertising #Small business #Copyright #Personal finance #mobile apps #webtrends-multi #rights-reserved
U.S. investigators interview member of mosque attended by Orlando gunman | Reuters

Updated : Jun 18, 2016

By : Reuters

Category : World

U.S. investigators interview member of mosque attended by Orlando gunman | Reuters

ORLANDO, Fla./FORT PIERCE, Fla. Families of some of the 49 people slain at an Orlando gay nightclub in the deadliest mass shooting in modern U.S. #Advertising #Small business #Copyright #mobile apps #webtrends-multi #rights-reserved #media-division
Saudi deputy crown prince requests meeting on Yemen with U.N. chief | Reuters

Updated : Jun 18, 2016

By : Reuters

Category : World

Saudi deputy crown prince requests meeting on Yemen with U.N. chief | Reuters

UNITED NATIONS Saudi Arabia's powerful deputy crown prince requested a meeting with U.N. Secretary-General Ban Ki-moon after the United Nations infuriated Riyadh by briefly blacklisting a Saudi-led coalition for killing children in Yemen, a U.N. spokesman said on Friday #Advertising #Small business #Copyright #Thomson Reuters #webtrends-multi