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From L'Oreal to Flipkart: Why are men in Indian ads such dimwits ?

Mar 19, 2015

From L'Oreal to Flipkart: Why are men in Indian ads such dimwits ?

For once though, I have to say that the men might be getting the worse end of the deal, as far as our ads are concerned. #OnOurMind #HDFC #Advertisement #Flipkart #L'Oral
Guardian, FT, Reuters, CNN, Economist form Pangaea digital ad alliance to take on Google, Facebook

Mar 19, 2015

Guardian, FT, Reuters, CNN, Economist form Pangaea digital ad alliance to take on Google, Facebook

The Pangaea Alliance promises to give brands access to 110 million online readers " using a computerised, or programmatic, advertising system, #The Guardian #NewsTracker #Advertising #Reuters #The Economist #The Financial Times #alliance #CNN International #Pangaea
What acquisition? InMobi CEO Naveen Tewari talks of IPO, not sell-out

Mar 12, 2015

What acquisition? InMobi CEO Naveen Tewari talks of IPO, not sell-out

I want to keep InMobi independent and eventually sell stock in an initial public offering, Tewari said. #facebook #Google #Mobile Advertising #Acquisition #InMobi
House sale ad in Indonesia offers two bedrooms, fish pond and free wife!

Mar 11, 2015

House sale ad in Indonesia offers two bedrooms, fish pond and free wife!

An advert for a house in Indonesia has gone viral online after the woman selling it offered to throw in an unusual extra feature for free -- her hand in marriage. #social media #Indonesia #House #WeirdNews #House ad #House advertisement
IOC may change advertising guidelines for Rio Olympics 2016

Feb 27, 2015

IOC may change advertising guidelines for Rio Olympics 2016

Olympic officials could change the rule that obliges athletes to halt advertising campaigns during the Games in time for Rio 2016. #IOC #Advertising #Olympics #SportsTracker #Rio 2016

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Head and Shoulders' new ad stands above the rest... in misogyny

May 10, 2014

Head and Shoulders' new ad stands above the rest... in misogyny

My dear marketing gurus at Head and Shoulders and whatever puerile advertising agency you use, what is the logic of trashing women to sell your mens product? #ThatsJustWrong #Advertisement #misogyny #Head and Shoulders #Proctor and Gamble
With 6 sponsor logos on average, IPL players are walking billboards

Apr 30, 2014

With 6 sponsor logos on average, IPL players are walking billboards

The BCCI recognized the value of this kind of advertising and permitted a maximum of 10 sponsors logos to appear on the jersey of an IPL team. On an average, this permits a franchise to make about Rs 30-35 crore by selling various spaces on the jersey. #IPL #Sports #India #Chennai Super Kings #Advertising #IPL 7