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Pope's Harley Davidson smashes expectations at Paris auction

Feb 07, 2014

Pope's Harley Davidson smashes expectations at Paris auction

Signed "Francesco" on its tank, the Dyna Super Glide sold for 241,500 euros, with a Harley-Davidson leather jacket, also signed by the pope, going for 57,500 euros, both to anonymous bidders, auction house Bonhams said. #Auction #Paris #Vatican City #Harley Davidson #Pope Francis
Triumph readies to take on Harley Davidson, will cut costs via local assembly

Dec 16, 2013

Triumph readies to take on Harley Davidson, will cut costs via local assembly

British manufacturer Triump and US-based Harley Davidson have set up units in Haryana and are looking to expand into possible bike production in India. #India #NewsTracker #Triumph #Haryana #Harley Davidson #Karnatake #motorbikes
Pink City gets Rajasthan's first Harley Davidson dealership

Dec 15, 2013

Pink City gets Rajasthan's first Harley Davidson dealership

With the opening of 'Dunes Harley-Davidson', the company now has a network of 13 dealerships across the country. #Rajasthan #CompanyWatch #Jaipur #Harley Davidson
Coming soon: 'Made in India' Harley bikes

Nov 05, 2013

Coming soon: 'Made in India' Harley bikes

Harley-Davidson, the iconic US cult bike maker, will start full-scale 'building' of motorcycles in India and export them to European and South East Asian market. The company which unveiled the new Harley-Davidson Street 750 and Street 500 motorcycles - its first all-new platform in 14 years at Milan - said it will start building the two new models in India in the first quarter of next year. "We are excited about the potential of the Indian market and around the world, particularly in regards to the response we have had from young adults... We are going to utilise our plant in India to build the 'Street' models not only to cater to the market there but also export to Europe and South East Asia," Harley-Davidson Motor Co President and COO Matthew Levatich told PTI. "Now what we are going to do is that instead of the CKD kits coming from our plants in the US, the parts will now directly come to India from vendors and bikes will be assembled there," he said. Local fabrication of fuel tanks and fenders will also commence in India with the two new models, scaling up the company's production operations to almost full scale manufacturing from the earlier assemble operations. Levatich, however, said the 'building' of Harley Davidson bikes in India will be restricted only to the two new models. Elaborating on the export plans of the Street models, he said: "We will start with Spain, Italy and Portugal. This will start almost simultaneously when we launch the Street 750 (rpt 750) in India in the spring of 2014. Exports to South East Asia will not happen in the first year, we will evaluate the markets first." For the Indian market, the company will launch only the Harley-Davidson Street 750. The company has not announced the prices of the two new bikes yet. The Street 750 and Street 500 from Harley-Davidson look to cater to the urban environment. Powered by the new, Revolution X engine, these bikes have been designed to match the demands of stop-and-go traffic. Currently, Harley Davidson offers a range of 11 models from each of its five families - Sportster, Dyna, Softail, V-Rod and Touring - in the Indian market. When asked about the sales growth in India, Harley- Davidson India Managing Director Anoop Prakash said the company is looking at a cumulative total of over 4,000 units by the end of 2013 for the 2010-13 period without sharing details. #NewsTracker #Harley Davidson #Motorcycles
Harley Davidson gives Pope Francis two classic motorcycles

Jun 13, 2013

Harley Davidson gives Pope Francis two classic motorcycles

The Harley Davidson company has given Pope Francis two of its classic motorcycles to mark the brand's 110th anniversary. On Sunday, hundreds of bikes will be allowed to park along the road leading to St. Peter's Square while the pontiff recites prayers. #NewsTracker #Vatican City #Harley Davidson #Pope Francis

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The real purpose of branding...is not what you think

Dec 01, 2012

The real purpose of branding...is not what you think

Why are we willing to pay more a Rolex than a Titan or a Casio? The value comes from branding - and information asymmetry #Kingfisher Airlines #Coca-Cola #Branding #Bisleri #Harley Davidson #In My Opinion #Kissan jam

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The real purpose of branding...is not what you think

Jun 20, 2014

Harley Unveils an Electric Motorcycle

Harley-Davidson, known for gasoline-powered motorcycles thundering with machismo, is testing a battery-powered model that it hopes will appeal to younger people concerned about the environment...
The real purpose of branding...is not what you think

Jun 19, 2014

Harley-Davidson Paves Way for First Electric Motorcycle

Harley-Davidson on Thursday detailed plans to develop its first electric motorcycle, dubbed Project LiveWire...
The real purpose of branding...is not what you think

Jun 19, 2014

Harley Unveils an Electric Motorcycle

Harley-Davidson, known for gasoline-powered motorcycles thundering with machismo, is testing a battery-powered model that it hopes will appeal to younger people concerned about environment...