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PM Modi asks Pepsi, Coke to blend fruit juices in fizzy drinks

Sep 24, 2014

PM Modi asks Pepsi, Coke to blend fruit juices in fizzy drinks

PM Modi said multinational cola giants PepsiCo, Coca-Cola should help augment fruit sales for Indian farmers by adding fresh fruit juices to their drinks. #India #BJP #Narendra Modi #Coca-Cola #TheySaidIt #farmers #Pepsi #Indian farmers
Not interested in expanding plant at Varanasi Coke to NGT

Aug 26, 2014

Not interested in expanding plant at Varanasi Coke to NGT

Beverages giant Coca Cola has informed the National Green Tribunal that it is not interested in expanding its bottling plant at Varanasi and has communicated their decision to the authorities. #India #NewsTracker #Coca-Cola #National Green Tribunal #NGT #CGWA #UD Salvi
Coke's Varanasi plant closure NGT extends stay on UPPCB order

Aug 07, 2014

Coke's Varanasi plant closure NGT extends stay on UPPCB order

The National Green Tribunal has extended its stay on the Uttar Pradesh Pollution Control Board (UPPCB) order for shutting down Coca Cola's Varanasi unit on the issue of use of ground water. #India #Environment #NewsTracker #Coca-Cola #Varanasi
Cannes Lions 2014 Coke, Nivea, ANZ campaigns go from grabbing eyeballs to Grand Prixes

Jun 18, 2014

Cannes Lions 2014 Coke, Nivea, ANZ campaigns go from grabbing eyeballs to Grand Prixes

The jury is out for Media, Mobile and Outdoor categories at Cannes Lions 2014. While no Indian entry made the mark for a Grand Prix, the work that did win was path-breaking. #Media #Coca-Cola #Advertising #mobile #Creativity #Nivea #Outdoor #cannes lions 2014 #ANZ Bank #GAYTM #Happy ID #Protection

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The real purpose of branding...is not what you think

Dec 01, 2012

The real purpose of branding...is not what you think

Why are we willing to pay more a Rolex than a Titan or a Casio? The value comes from branding - and information asymmetry #Kingfisher Airlines #Coca-Cola #Branding #Bisleri #Harley Davidson #In My Opinion #Kissan jam
Why the UK didnt have a S*mmer 2*12

Aug 01, 2012

Why the UK didnt have a S*mmer 2*12

We couldnt have a summer this year. It was banned. God wasnt a sponsor. And claiming prior Mount Olympus rights would not have worked either. #McDonald's #ConnectTheDots #Coca-Cola #2012 London Olympics #Baron Coubertin
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