Monday, April 27, 2015| Latest E-book
You are here:
Branding
#

Branding

Articles

View all

Gyms to tech wearables: Virat Kohli does a Dhoni, plans Rs 90 cr investment in fitness

Apr 21, 2015

Gyms to tech wearables: Virat Kohli does a Dhoni, plans Rs 90 cr investment in fitness

Following in the footsteps of India's ODI captain Mahendra Singh Dhoni, Indian cricketer Virat Kohli too is betting big on fitness and is reportedly investing a whopping Rs 90 crore to set up a chain of gyms across the country. #Business #IPL #fitness #Yuvraj Singh #Virat Kohli #Brands #gyms #startups #Gisel
17% of APAC consumers prepared to boycott brands with poor app security experience

Apr 16, 2015

17% of APAC consumers prepared to boycott brands with poor app security experience

About 75 percent of consumer respondents, who left a brand because of poor load times, said a loading time of six or less seconds was acceptable and 39 percent of those respondents demand a load time of less than three seconds. #Brands #Security #analytics #Study #CA Technologies #application economy #load times
Haryana brand ambassador Ramdev to be given cabinet minister status

Apr 14, 2015

Haryana brand ambassador Ramdev to be given cabinet minister status

Chief Minister Manohar Lal Khattar said that the 'International Yoga Day' would be celebrated at Karnal on 21 June and about 21,000 youngsters would participate in it. #NewsTracker #Yoga #Ramdev #Haryana #States #brand ambassador #Anil Vij #Manohar Lal Khattar #Cabinet status

BLOG POSTS

View all

The real purpose of branding...is not what you think

Dec 01, 2012

The real purpose of branding...is not what you think

Why are we willing to pay more a Rolex than a Titan or a Casio? The value comes from branding - and information asymmetry #Kingfisher Airlines #Coca-Cola #Branding #Bisleri #Harley Davidson #In My Opinion #Kissan jam