Thursday, June 30, 2016| Latest E-book
You are here:
Brand
#

Brand

Articles

After eight years, feels different to play for another IPL team: Dhoni on his time with CSK

Feb 16, 2016

After eight years, feels different to play for another IPL team: Dhoni on his time with CSK

Dhoni said he will miss playing alongside the likes of Suresh Raina, Ravindra Jadeja and Brendon McCullum before exuding confidence in the players picked for the new team. #Sports #Cricket #Indian Premier League #IPL #Mahendra Singh Dhoni #InMyOpinion #RP Sanjiv Goenka Group #Brand #Pune #CSK #Logo #IPL 9 #Rising Pune Supergiants #RPSG
Rising Pune Supergiants: Why the new IPL franchise's name and its logo are branding disasters

Jan 19, 2016

Rising Pune Supergiants: Why the new IPL franchise's name and its logo are branding disasters

RP Sanjiv Goenka (RPSG) Group names its IPL team Rising Pune Super Giants (RPSG). It is cringe-worthy. Not for the sheer lack of imagination but because it reduces the idea of a sports team as nothing but a “billboard” on which you can plaster a bunch of corporate logos. #Sports #Cricket #Indian Premier League #IPL #InMyOpinion #RP Sanjiv Goenka Group #Brand #Pune #Logo #Rising Pune Supergiants #RPSG
Interview: General Motors' Michael Simcoe on the future of vehicle design for Indian market

Sep 22, 2015

Interview: General Motors' Michael Simcoe on the future of vehicle design for Indian market

As vice president of design at GM, Simcoe is responsible for GM’s production and advanced studios in Korea, Australia and India #Interview #General Motors #Brand #chevrolet india #automonitor #michael simcoe
Ratan Tata buys into women's fashion portal Kaaryah; 'we are honoured', says the start-up

Jun 04, 2015

Ratan Tata buys into women's fashion portal Kaaryah; 'we are honoured', says the start-up

Iconic business leader Ratan Tata has acquired a stake in Kaaryah, a fashion portal for women's wear, making it his latest personal investment in technology ventures. #Ratan Tata #Brand #Ecommerce #Kaaryah #Casual
Behold the 'Manforce' of IPL 8: Kings XI Punjab to advertise condom brand on jerseys

Apr 09, 2015

Behold the 'Manforce' of IPL 8: Kings XI Punjab to advertise condom brand on jerseys

The Kings XI Punjab players have a new reason to blush when they wear their team jerseys- their latest sponsor is the condom brand Manforce. #Cricket #IPL #Kings XI Punjab #Advertising #contraception #Brand #SportsTracker #Condoms #IPL 8 #Jersey #Manforce
Online dating startup TrulyMadly raises Rs. 35 cr; plans to strengthen tech team

Mar 02, 2015

Online dating startup TrulyMadly raises Rs. 35 cr; plans to strengthen tech team

"We plan to grow to five million users by next year and sustain our leadership position in the dating and match-making space." #Brand #Mobile app #Singles #TrulyMadly #Sachin Bhatia #Helion Venture Partners #Trust Score
Delhi rape: Uber effectively proves its branding is a lie

Dec 07, 2014

Delhi rape: Uber effectively proves its branding is a lie

The Delhi incident will do considerable damage to brand Uber with all their women consumers, and unless the brand immediately demonstrates action. #India #Delhi #Rape #Brand #driver #Uber