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Manchester United seal mega $1.3 billion Adidas kit deal

Jul 15, 2014

Manchester United seal mega $1.3 billion Adidas kit deal

The eagerness of Adidas to make the United kits is evidence of the durability of United's brand value despite its worst-ever Premier League campaign. #Manchester United #KickingAround #Adidas #Nike #Man United #MUFC
Adidas to halt Suarez adverts in World Cup after his biting antics

Jun 27, 2014

Adidas to halt Suarez adverts in World Cup after his biting antics

Sportswear giant Adidas said Thursday it would stop using Luis Suarez, one of its key promotional stars, for World Cup adverts after his four-month ban from football activities for biting Italian Giorgio Chiellini. #Sports #football #Luis Suarez #Adidas #Giorgio Chiellini #FIFA World Cup 2014 #WC 2014 News #Adverts #Mariana Ramos
Adidas, Sony and Coca-Cola raise pressure on FIFA over Qatar claims

Jun 09, 2014

Adidas, Sony and Coca-Cola raise pressure on FIFA over Qatar claims

The signs of unease from some of FIFA's paymasters will raise pressure on the body, led by its 78-year-old Swiss president Sepp Blatter, to get to the bottom of the allegations and tackle underlying concerns about how it is run. #Sports #Bribery #Sony #football #Coca-Cola #FIFA #Sepp Blatter #2022 World Cup #Qatar #KickingAround #Adidas
WC2014: Don't blame the ball for your mistakes because...

Jun 05, 2014

WC2014: Don't blame the ball for your mistakes because...

German manufacturer Adidas says the "Brazuca" was tested by more than 600 of the world's top players, and 30 teams in 10 countries over two and a half years. #FIFA #Messi #Adidas #FIFA World Cup 2014 #Bracuza
Brazuca to be fitted with six HD cameras for 360 degree view of action

May 27, 2014

Brazuca to be fitted with six HD cameras for 360 degree view of action

The name Brazuca, meaning the Brazilian way of life, was chosen by over 1 million football fans in September 2012. #World Cup #Brazil #FIFA #Adidas #WC2014 #FIFA World Cup 2014 #Brazuca

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Brazuca to be fitted with six HD cameras for 360 degree view of action

Jul 28, 2014

With Huge Sums in Play, FIFA Sponsors Are Reluctant to Push Reforms

While partners like Sony and Adidas raised concerns before the World Cup, it is unlikely that sponsor companies will risk undermining their investment in the FIFA brand... #Sony #FIFA #Adidas #Qatar
Brazuca to be fitted with six HD cameras for 360 degree view of action

Jul 27, 2014

Adidas Quietly Inks UFC's Robbie Lawler To Endorsement Deal

Newly minted UFC No. 1 Welterweight fighter Robbie Lawler recently signed a deal to endorse Adidas Combat Sports and will soon take on Reebok sponsored Johny Hendricks for the Welterweight Title... #Reebok #Adidas #Robbie Lawler
Brazuca to be fitted with six HD cameras for 360 degree view of action

Jul 28, 2014

With Huge Sums in Play, FIFA Sponsors Are Reluctant to Push Reforms

While partners like Sony and Adidas raised concerns before the World Cup, it is unlikely that sponsor companies will risk undermining their investment in the FIFA brand... #Sony #FIFA #Adidas #Qatar