Hyderabad-based Aadya Restaurants acquires ChennaiChef - Firstpost
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Hyderabad-based Aadya Restaurants acquires ChennaiChef


Hyderabad’s startup Aadya Restaurants Dosa Place has acquired Hyderabad-based food Company ‘ChennaiChef’ for an undisclosed amount. Aadya Restaurants will own 91 percent in Sukashree Agro Foods (Chennai Chef).

Ajay Koneru, Founder & Director, Aadya Restaurants

Ajay Koneru, Founder & Director, Aadya Restaurants

Hyderabad’s startup Aadya Restaurants ‘Dosa Place’ has acquired Hyderabad-based food Company ‘ChennaiChef’ for an undisclosed amount. Aadya Restaurants will own 91 percent in Sukashree Agro Foods (Chennai Chef).

Chennai Chef is into retail business and has presence across major super markets over six years. The company is mainly involved in selling idly, dosa, nutri dosa batters, sambhar and rasam powders.

"We found great synergy in ChennaiChef’. This acquisition will make us spread our wings into retail business too,” said Ajay Koneru, Founder and Director of Aadya Restaurants.

Dosa Place, which sells dosas, idlis, tea, butter milk, lassi and badam milk, believes that this acquisition will help the company to consolidate its position in the market, grow faster and take a leadership position in this segment.

Dosa Place is Aadya Restaurants first maiden venture. As a one-stop-restaurant and service provider, the startup plans to run multiple mobile trucks across India. The firm has 35+ employees that includes master chefs, cooks, servers, managers and quality maintenance staff. “We started our journey with one truck and now we are four trucks and a Quick Service Restaurant at a Drive In, Koneru said.

Talking about the company plans ahead Koneru said, “We are getting into QSR segment with the brand TIDC, The Indian Dosa Company. Our plan is to have presence in at least five states in next 1 year. All the cities will have Chennai Chef Factories, Dosa Place Trucks and The Indian Dosa Company (TIDC) QSR . By 2017 December we want to go global.”

The Brand Dosa Place will still remain the same for the company’s trucks and will primarily focus on parties, events, weddings, among others.

 

First Published On : Jul 7, 2016 11:35 IST

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