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Harish Vasudevan

Harish Vasudevan

Harish Vasudevan is a marketing communication professional with over 20 years of experience. Having worked across India, China and now Singapore, he has an exemplary track record in running offices and brands, and innovative marketing thinking. Currently based in Singapore, Harish is the regional head of a WPP agency, thinking up ways things could be different.

Feb 4, 2014

AAP topple talk does not augur well for BJP: Farooq Abdullah

AAP allegations that the BJP is trying to topple the Delhi government do not augur well for a party that aspires to form the next government at the centre, union Minister Farooq Abdullah said Tuesday. #Aam Aadmi Party. BJP #AAP #Centre #Delhi government #Farooq Abdullah #Lok Sabha elections 2014 #Third Front

Apr 9, 2012

Do you remember the original business purpose?

Many businesses that start with the passion of an individual rather quickly find themselves in areas of associated businesses that are not necessarily related to the original purpose. #Apple Inc. #ConnectTheDots #HARRIS CORPORATION #retail stores #Teacher #The Walt Disney Company

Feb 7, 2012

Flexibility: The new essence of marketing

Increasingly with the growth of connectivity and consumers feeling free to give comments and feedback to brands, marketing managers can see challenges or significant opportunities to create good will. #Djokovic Vs Nadal #Marketing strategy #Sainsbury's #ThisisNext

Feb 1, 2012

The Hindu vs The Times of India : My 3 paisa

Yesterday’s Hindu carried this piece on Shahrukh Khan and is among the five most popular articles of the day. So knocking it (Bollywood) in your advertising but carrying it in your product is a contradiction of marketing strategy. #Advertising #Bollywood #MediaCrit #The Hindu #Times of India Group

Oct 7, 2011

Steve Jobs: What I learnt

It was the news that Steve Jobs was a vegetarian that caught my eye. #James Taylor #MacBook #Macintosh #Steve Jobs

Sep 29, 2011

Why I hate breakfast meetings

Why can’t we keep work out of meals? What is so important that you have to talk with your mouth full of bread and eggs? #James Taylor #MacBook #Macintosh #Steve Jobs

Aug 26, 2011

In Anna’s India how did the Nano fail?

The Nano has flopped in India. Harish Vasudevan gives some advertising and marketing steps that would have helped the car survive and made it a true people's car. #AdCulture #Anna Hazare #Tata Motors #Tata Nano